An award-winning organic hair salon with two locations both in the suburbs outside for Boston, MA. The salon was receiving notice for it’s highly trained staff that was trained and certified in a new hair treatment process.
After we successfully launched the new website, we began the SEO campaign with the goal of increasing organic search traffic to the website in order to increase awareness and booking through the website.
We took a two-pronged approach: improve the technical SEO of the website while also spending small amounts on pay-per-click advertising using Google AdWords.
After three months the campaign brought +60% Organic Traffic Users and +23% Organic Traffic Sessions to the site.